Fuelband expert Joins Apple


Fitness industry consultant Jay Blahnik, who played a key role in the development of Nike’s FuelBand, has taken a job at Apple

Writes John Paczkowski at All Things Digital.

In the context of my belief that any supposed iWatch from Apple will be as much a Watch as the iPhone is a Phone this makes a whole lot of sense.

I can’t help wonder, as has been speculated all year, if the iWatch is to debut this year why Blahnik is only being hired now. Unless of course, 2014 or even later is a more likely ship date for said revolutionary device.

Given Apple’s noted long cycle development times, I wouldn’t rule it out. It’s either that or they aren’t satisfied with the current state of the product and he’s the Red Team.

Update: With the announcement of the M7 Motion Co-processor in the iPhone 5s and what that enables, this hire seems all the more interesting today.

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